Strategies for Success Post-OEP with Plans for Life

The Affordable Care Act (ACA) Open Enrollment Period (OEP) has concluded, and both you and your clients have successfully navigated the process. Congratulations! As you transition beyond OEP, Plans for Life encourages you to consider the following strategies to expand your under-65 insurance business.

1. SEP Opportunities: Explore Special Enrollment Plan (SEP) opportunities for clients even after OEP closure. Significant life changes such as household modifications, change of residence, or loss of qualifying health coverage can trigger eligibility for SEP. It’s crucial to inform clients about these opportunities, especially the new monthly SEP introduced in September 2021 for specific income groups. Ensure your clients’ information is up-to-date for potential ACA coverage.

Call to Action: For assistance with SEP opportunities, call Plans for Life at 915-591-1957.

2. Offering Ancillary Coverage: While individual health plans cover essential benefits, consider addressing gaps by offering ancillary coverage such as dental, vision, and hearing policies. Plans for Life emphasizes the importance of ensuring your clients have the extra coverage they desire. Explore dental plans on the exchange during OEP or an SEP, and consider suggesting a hospital indemnity plan for added financial protection.

Call to Action: Explore additional ancillary products with Plans for Life to enhance your clients’ coverage.

3. Setting New Goals: Reflect on your achievements as the busy season concludes and set new SMART goals for the year. Challenge yourself by striving for specific, measurable, attainable, realistic, and timely objectives. Plans for Life is here to provide the resources and advice you need to make this year your best yet.

Call to Action: Start your year with fresh goals! Keep track with The Busy ACA Agents’ Sales Calendar from Plans for Life.

4. Generating Brand Awareness: Enhance your small business’s success by generating brand awareness. Utilize social media platforms, create a Facebook Business Page, and engage in community groups. Plans for Life recommends exploring apps like Nextdoor for cost-effective outreach. Building brand awareness is key to reaching potential clients effectively.

Call to Action: Connect with Plans for Life to strategize brand awareness and marketing for your insurance business.

5. Professional Development: Invest in your continuous professional development outside of the busy season. Enroll in Knight School training, join local professional groups, and stay informed with relevant reading material for insurance professionals. Plans for Life understands that innovation and growth are essential for year-round success.

Call to Action: Explore professional development opportunities with Plans for Life to stay ahead in the industry.

6. Building Your Pipeline: Diversify your lines of business to generate sales. Utilize client referrals and engage in community events to understand local needs. Plans for Life suggests exploring various lines of business, including Medicare Advantage and Medicare Supplements, to expand your client base over time.

Call to Action: Discuss ACA referrals and expanding your lines of business with Plans for Life.

As your ACA clients age out of their marketplace plans, Plans for Life will support you in guiding them seamlessly from the marketplace to Medicare when the time comes.

Call to Action: Trust Plans for Life to assist your clients in transitioning from ACA plans to Medicare. Call 915-591-1957 for personalized guidance.

Remember, Plans for Life is dedicated to your success, providing the resources, assistance, and support you need throughout the year. Make every effort to capitalize on post-OEP opportunities and build a thriving insurance business.